ONLINE MARKETING: WHY IT WORKS FOR BUSINESS.

What we are experiencing is nothing short of a marketing revolution. In today’s competitive marketplace you need to be findable. The internet has brought enormous benefits to the way we market our business. Specific reasons include:

• Drive Traffic to Your Site. Your website is the hub of your business and the aim of your marketing activities is to drive traffic to it.

• Build Trust. People always prefer to do business with people they know. Your client’s and customers can get to know your through your online presence

• Create Value:  part of the secret of online marketing is creating use full resources or interesting content targeted at your Niche, they will keep coming back for more.

Courtesy of  blog.edesigngroupus.com

• Provide quick up-to-date information about your business or topic of interest : the “Breaking News” aspect of many forms of online marketing makes it ideal for announcements about new products or services, special offers, or simply valuable topical information about your sector or area of expertise.

• Low cost, low risk, effective. Most of the tools are available either free or very cheap. the investment is often in time rather than money.

The risks of using social media and communicating openly with your market are low, so long you follow the core principals of social media. finally, please don't worry about the technical side of things. most of it is quite easy, and you can always find other people to help you out, your in-house I.T person, an external consultant or do it like every body else and Google it. do you think online marketing works..? share your thoughts below